Korido
Korido

Concept

The name

Korido means corridor, the path goods travel from origin to destination. A logistics corridor connecting places, people, and commerce across Chad and Central Africa.

The dot

The amber dot is the cargo in motion. It closes the wordmark like a shipment arriving at its destination. On its own it becomes a loading indicator, a GPS position on a route, or a status pulse. One element, many roles.

The colors

Dark · grounded, reliable.

Amber · Sahel sun, warmth, cargo in transit.

Primary · trust, growth, the road ahead.

The Dot in Action

The amber dot becomes a functional UI element

korido-short-loading.svg (SMIL)

pulse dot (CSS)

bounce dots (CSS)

Douala N'Djamena

route — the dot as cargo position on a corridor

Wordmark

All SVGs transparent — background is CSS
Dark wordmark

korido-full.svg

light background

White wordmark

korido-full-white.svg

dark background

White on primary

korido-full-white.svg

primary background

Mono Wordmarks

Single-color variants for restricted contexts
Mono dark

korido-full-mono-dark

Mono white

korido-full-mono-white

Mono primary

korido-full-mono-primary

Product Suite

Sub-brand lockups — module name follows the dot, same line

Inline lockup

The module name sits tight after the amber dot on the same line. The dot acts as a natural separator between brand and product.

Module typography

Bricolage Grotesque Regular, title case, smaller than the wordmark. Weight and scale contrast create clear parent–child hierarchy.

Unified palette

All modules share the brand color system. No per-product accent colors. The module name alone differentiates.

dark background

Korido Pay
Korido Fuel
Korido Market
Korido Tracking
Korido Client Portal

light background

Korido Pay
Korido Fuel
Korido Market
Korido Tracking
Korido Client Portal

primary background

Korido Pay
Korido Fuel
Korido Market
Korido Tracking
Korido Client Portal

Short Marks

K● — 3 color variants
Short dark

korido-short.svg

Short white

korido-short-white.svg

Short primary

korido-short-primary.svg

App Icons

CSS containers wrapping K● marks
primary dark light
square
circle
favicon
16px

In Context

Real-world usage
Korido — Fleet Tracker ×

primary favicon

Korido — Fleet Tracker ×

light favicon

Korido — Fleet Tracker ×

dark favicon

Livraison N’Djaména

Cargaison TK-2847 arrivée au point de collecte.

notification (dark icon)

Livraison N’Djaména

Cargaison TK-2847 arrivée au point de collecte.

notification (primary icon)

Livraison N’Djaména

Cargaison TK-2847 arrivée au point de collecte.

notification (dark mode)

SVG Inventory

10 files — all transparent, no baked backgrounds